UX for Leaders Training
This one-day executive programme is designed for leaders, stakeholders, and decision-makers who want to leverage user experience as a driver for business growth. It focuses on evaluating product experience, improving decision-making, and aligning UX with business outcomes without requiring technical design skills.
Modules
UX as a Business Driver
Understand how user experience impacts revenue, conversion, customer retention, and operational efficiency across digital products and services.
Customer Psychology and Mental Models
Learn how users think, make decisions, and form expectations. Apply psychological principles to improve engagement and user satisfaction.
Design Thinking for Decision-Making
Apply a simplified framework to understand problems, evaluate solutions, and make structured product decisions without design expertise.
UX Evaluation and Strategic Audit
Learn how to assess usability, identify friction points, and evaluate product experience using a practical UX scorecard.
UX Strategy and Team Alignment
Align product, design, marketing, and business teams to ensure consistent direction and better execution across projects.
Ethical UX and Dark Patterns
Understand the risks of manipulative design and how poor UX decisions can impact trust, brand perception, and long-term growth.
Final Activity
UX Audit and Executive Decision Simulation. Evaluate a real product, identify gaps, and present strategic recommendations based on business impact.
Key Outcomes:
Understand how UX impacts business performance and customer experience.
Evaluate product usability and identify hidden friction points.
Make better product decisions using structured UX frameworks.
Align teams and stakeholders toward shared business outcomes.
Apply UX principles without needing technical or design skills.
Improve confidence in guiding digital product strategy.
Fee: RM 5,000 per pax
Minimum enrolment: 1 participant
Duration: 1 Day
Level: Leadership / Non-technical
HRD Corp Claimable
Certificate included